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Walter Halicki promotes the importance of positive content

Walter Halicki, an online reputation management expert,  is taking the time to explain why promoting positive content – whether it be pictures, videos, press releases, articles or any other publications – is vital to your brand and name. In order to change how anything is viewed online, whether it’s a person or business, it’s essential to create and maintain positive assets. The “positivity” comes from the fact that these assets don’t harm the person or company in question, and the online reputation management expert Walter Halicki explains exactly why promoting positive content is so important.

1. Cross-promotion

Using several different platforms to promote the same content or idea is an effective way to get as many viewers as possible. You can take many routes to achieve this goal, but one of the most effective ways is through the use of social media. Positive reviews, comments, and  press can all be shared on the various social media platforms that a business or person uses, such as Facebook, Twitter, Google+ and more. This way, the highest number of people possible has the opportunity to click on it and see your message.

2. Promote the positive through asking for reviews

Another method of generating positive press is by simply asking for reviews. There are plenty of satisfied customers out there who never post anything online about their experiences. Politely asking members, users, patrons and guests to rate their experiences online without being pushy or annoying when they express their satisfaction and pleasure is a great way to positively boost an online reputation, rather than letting a vocal minority of unsatisfied customers control what your brand looks like online.

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How Social Media Can Improve a Website’s Online Reputation

A competent online reputation management agency will offer personalized services geared toward the needs of start-ups as well as established brands. Online reputation management companies like JW Maxx Solutions will use a variety of strategies to improve your online presence, but focusing on social media is of the upmost importance when it comes to brand engagement and restoration.

“Social Media allows you to engage with customers and use their positive feedback to strengthen your online reputation,” Online Reputation Management Expert Wally Halicki said.

Social media is a target today

Social media accounts should be monitored to see who said what and why and if there are any comments that don’t compare with brand objectives; they should be removed before being shared among customers and fans, Wally Halicki said.

Any negative comment on social media should be answered such that the complainant gets satisfied. JW Maxx Solutions is a company equipped with the required tools to suppress and eventually remove negative comments through positive promotional strategies.

Know this about competitors

There is a possibility that a competitor may devise other methods to hurt a business such as hiring a webmaster to review products or services negatively. Following these outcomes, the affected company may require the help of an online reputation management agency. JW Maxx Solutions, founded by Wally Halicki, is a reputable and reliable online reputation management agency with experts who can push negative content away from search engine results, which will culminate to a good reputation repair outcome.